"Dark background with large red number 50% and text 'Quit in 90 Days' below it, with subheading 'Your onboarding system matters more than your marketing' in cream text. Simmons Media branding in top right corner."

Why New Member Onboarding Matters More Than Your Marketing

Marketing| Gym Marketing| Member Onboarding| Member Retention

October 10, 2026

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engagement quality engagement rate member retention member onboarding gym member onboarding retention consumer psychology local business content strategy

Maxine Moira Marcelino

Maxine Moira Marcelino

Maxine Moira Marcelino is the Client Success Coordinator at Simmons Media