Text on off-white background that says : "Stop posting workouts. start selling the experience." With subtext that says "nobody joins your gym for an exercise they can learn on YouTube. They join for the room. Long bar on the right hand side of the graphic that says the content type: workout demo with a 4% retention rate vs the experience which has a red long bar that equals an 89% retention rate

Stop posting the workouts. Start selling the experience.

August 29, 2026

Custom HTML/CSS/JavaScript

gym social media strategy gym marketing tips fitness content strategy gym member acquisition

Maxine Moira Marcelino

Maxine Moira Marcelino

Maxine Moira Marcelino is the Client Success Coordinator at Simmons Media